Yokohama Launches VIP Soccer Experience

/Corporate News, Consumer News

For the second consecutive year, Yokohama Tire is sending a dozen lucky young soccer players – along with chaperones – to England for a dream trip: “The Yokohama VIP Soccer Experience with Chelsea FC.”

Yokohama is the Official Shirt Sponsor of Chelsea FC, the English Premier League’s 2016-17 champions. The “London Experience” program includes the opportunity to attend a training clinic at the team’s Cobham Training Center and to see the team play at iconic Stamford Bridge, as well as other VIP amenities.

Twelve winners will be chosen in total – two winners of the trip will be determined through an online sweepstakes and 10 will be selected through nominations from Yokohama-sponsored youth soccer clubs.

The online sweepstakes runs until June 11, 2018 and is open to any soccer enthusiast nationwide, between 13-18 years old, including those who play in US Youth Soccer associated clubs, Yokohama-sponsored tournaments, as well as other clubs and tournaments. Entries are through Yokohama’s website at

“We’re also excited to extend this opportunity to the young players who will be wearing Yokohama on their jerseys starting next season as part of our Youth Soccer PSI Program,” said Alan Holtschneider, Yokohama’s director of marketing. “The PSI Program aims to recognize philanthropy, scholarship and integrity. Parents or coaches can nominate players from our sponsored clubs and, from all of the nominations, 10 athletes will be chosen to go on the London VIP Soccer Experience, which will surely be the trip of a lifetime.”

Yokohama’s youth soccer partnerships include title sponsorships of the SSA Chelsea Tournaments Driven by Yokohama, Needham Memorial Day Tournament Driven by Yokohama, Manhattan Kickoff Classic Driven by Yokohama, Austin Labor Day Cup Driven by Yokohama, the Jack Walsh Memorial Tournament Driven by Yokohama and Slammers FC Classic Driven by Yokohama. Yokohama is also the Official Tire of US Youth Soccer.

About Yokohama Tire Corporation

Yokohama Tire Corporation is the North American manufacturing and marketing arm of Tokyo, Japan-based The Yokohama Rubber Co., Ltd., a global manufacturing and sales company of premium tires since 1917. Servicing an extensive sales network throughout the U.S., Yokohama Tire Corporation is a leader in technology and innovation. The company’s complete product line includes tires for high-performance, light truck, passenger car, commercial truck and bus, and off-the-road mining and construction applications. For more information on Yokohama’s broad product line, visit

Connect with Yokohama Tire Corporation:

Yokohama is a strong supporter of the tire care and safety guidelines established by the U.S. Tire Manufacturers Association and the National Highway Transportation and Safety Administration. Details can be found at the “Tire Care & Safety” section at

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