Yokohama Tire’s New ADVAN Sport® EV A/S Hits the U.S. Market

/Consumer News

Yokohama Tire’s New ADVAN Sport® EV A/S Hits the U.S. Market

SANTA ANA, CA – (Jan. 8, 2024) – Yokohama Tire’s ADVAN Sport® EV A/S – an ultra high-performance all-season tire specifically designed for electric vehicles (EVs) – is now on sale in the U.S.

The Sport EV is available in 10 sizes ranging from 18 to 20 inches, according to Drew Dayton, Yokohama Tire’s senior product planning manager, consumer tires. “It’s the first tire to carry the new E+ badge, which signifies that the tire is compatible with electric vehicles and able to fulfill the unique set of requirements brought by EVs,” Dayton added.

The Sport EV made its public debut at the Electrify Expo show in Austin, Texas last November and was a big hit. “It gives EV drivers what they really want: tires that last!” said Dayton. “Long, reliable treadwear is hard to find in most EV-specific tires, but that’s one of the many benefits offered by the Sport EV, along with sharp steering response and powerful braking across a variety of conditions.”

All sizes of the Sport EV are backed by Yokohama’s 30-day money-back guarantee and a 55,000-mile limited treadwear warranty.

Benefits for the ADVAN Sport EV A/S include:

  • Long, reliable tread life is assured by the refined contact area, which equalizes the pressure distribution across the contact patch in high-torque EV applications to promote long, even wear.
  • Optimized ride quality is achieved by the maximized sidewall construction which enhances sidewall stiffness to produce responsive handling characteristics and a smoother ride.
  • Outstanding all-season grip comes from the new all-season compound, which utilizes more silica and a proprietary mixing process to dramatically improve mileage and snow performance while keeping the reliable dry handling of the original ADVAN Sport® A/S+.
  • Superior handling is attained by the performance shoulder which features outside shoulder blocks that are extra-large to enhance cornering.

About Yokohama Tire Corporation
Yokohama Tire Corporation is the North American manufacturing and marketing arm of Tokyo, Japan-based The Yokohama Rubber Co., Ltd., a global manufacturing and sales company of premium tires since 1917. Servicing an extensive sales network throughout the U.S., Yokohama Tire Corporation is a leader in technology and innovation. The company’s complete product line includes tires for high-performance, light truck, passenger car, and commercial truck and bus. For more information on Yokohama’s broad product line, visit www.yokohamatire.com and www.yokohamatruck.com.

Connect with Yokohama Tire Corporation:
www.facebook.com/yokohamatire
www.twitter.com/yokohamatc
www.youtube.com/user/yokohamamotorsports
www.instagram.com/yokohamatire
www.linkedin.com/company/yokohama-tire-corporation

Yokohama is a strong supporter of the tire care and safety guidelines established by the U.S. Tire Manufacturers Association and the National Highway Transportation and Safety Administration. Details can be found at the “Tires 101” section at www.yokohamatire.com.

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