Yokohama Tire Corporation Announces Three Corporate Promotions

/Corporate News, Consumer News, Commercial News

FULLERTON, CA (May 2, 2013) – Takayuki Hamaya, chief operating officer at Yokohama Tire Corporation (YTC), today announced three promotions in the organization, effective May 1.

  • Tom Masuguchi: from vice president and chief accounting officer to senior vice president, chief strategy officer and deputy chief financial officer. “As chief strategy officer, Tom will assist me in overseeing the day-to-day execution of our overall strategic vision,” said Hamaya. “He will work closely with various areas within Yokohama to make certain we are focused on the proper goals and initiatives, as well as ensuring effective communication between the different groups within the company. Tom will also be responsible for YTC’s information technology department.”
  • Jeremy Kahrs: from director, corporate planning and OE sales to senior director, supply chain, logistics, corporate planning and OE sales. Kahrs’s responsibilities include YTC’s operational logistics such as transportation, distribution centers and all supply chain functions, including forecasting, production planning and finished goods inventory optimization.

Alan Easome: from senior director of operations to senior director, new plant development. In his new role, Easome will jointly oversee YTC’s new commercial tire plant in Mississippi with YTC’s parent company, The Yokohama Rubber Co. Ltd. As the new plant evolves, Easome will transition the areas of logistics and supply chain to Jeremy Kahrs over the next several months.

Yokohama Tire Corporation is the North American manufacturing and marketing arm of Tokyo, Japan-based The Yokohama Rubber Co., Ltd., a global manufacturing and sales company of premium tires since 1917. Servicing a network of more than 4,500 points of sale in the U.S., Yokohama Tire Corporation is a leader in technology and innovation. The company’s complete product line includes the all-new AVID® Ascend™ – the first mass-market tire using Yokohama’s breakthrough orange oil technology – as well as tires for high-performance, light truck, passenger car, commercial truck and bus, and off-the-road mining and construction applications. For more information on Yokohama’s extensive product line, visit

Connect with Yokohama Tire Corporation:

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Yokohama is a strong supporter of the tire care and safety guidelines established by the Rubber Manufacturers Association and the National Highway Transportation and Safety Administration. Details can be found at the “Tire Care & Safety” section at

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