Yokohama Tire Corporation Announces Promotions in its Sales Organization

/Corporate News, Consumer News, Commercial News

FULLERTON, CA (April 2, 2013) – Takayuki Hamaya, chief operating officer at Yokohama Tire Corporation (YTC), today announced several promotions in its sales organization, effective April 1. These include:

  • Fred Koplin: from director, marketing communications to senior director, consumer sales.
  • Rick Phillips: from director, commercial sales to senior director, commercial and OTR sales. Tim Easter, director, OTR sales and marketing, will report to Phillips.
  • Andrew Briggs: from director, product planning and motorsports to director, marketing communications and product planning. Briggs’ responsibilities will include marketing communications, consumer and commercial product planning, and he will continue to oversee motorsports.
  • Lawrence Kull: from national sales manager, consumer division to director, tire business planning. Kull will oversee consumer and commercial sales planning, market analysis, sales strategy development and business performance measurement. He will continue as the national account manager for Discount Tire. Koplin, Phillips, Briggs and Kull will report to Hamaya.

“Yokohama has aggressive growth goals,” said Hamaya, “and the only way to achieve those is to keep growing our dealers’ business the way we have been. Our customers remain our top priority and we are confident that the sales management structure we have assembled makes us an even more effective business partner to them. We look forward to a mutually strong profitable future together.”

Dan King, senior vice president of sales and marketing and who has been at the company for nearly 25 years, has accepted the position of president of Corona, California-based Tire’s Warehouse. King’s last day with YTC is April 5.

Yokohama Tire Corporation is the North American manufacturing and marketing arm of Tokyo, Japan-based The Yokohama Rubber Co., Ltd., a global manufacturing and sales company of premium tires since 1917. Servicing a network of more than 4,500 points of sale in the U.S., Yokohama Tire Corporation is a leader in technology and innovation. The company’s complete product line includes the all-new AVID® Ascend™ – the first mass-market tire using Yokohama’s breakthrough orange oil technology – as well as tires for high-performance, light truck, passenger car, commercial truck and bus, and off-the-road mining and construction applications. For more information on Yokohama’s extensive product line, visit

Connect with Yokohama Tire Corporation:

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Yokohama is a strong supporter of the tire care and safety guidelines established by the Rubber Manufacturers Association and the National Highway Transportation and Safety Administration. Details can be found at the “Tire Care & Safety” section at

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